8 Aug 2012
For those of you wondering what to make for dinner tonight, put down your cooking utensils. No shopping lists have to be written and no leftovers eaten because today is National Dine Out Day! Unlike other fun “National (fill in the blank) Day,” this day comes with good cause. MasterCard has teamed with Stand Up to Cancer, the Entertainment Industry Foundation‘s charitable program established by affected industry leaders.
Co-founded by Katie Couric, this foundation has come together with the help of countless celebrities and broadcast networks to compile funds to further cancer research. Broadcast networks such as ABC, CBS, FOX, and NBC simultaneously stop all commercials for the Stand Up to Cancer Show, hosted this year by Gwyneth Paltrow and Joel Gallen.
So for those of you who haven’t been able to participate in the various cancer runs such as Relay for Life, here’s the perfect alternative that allows you to still do your part. If you have a MasterCard, you can register to Stand Up to Cancer with the easy to use MasterCard app. MasterCard will double their donation from 1 cent to 2 cents when you dine out today and use your card. Gather friends and family, and why not foot the bill, because tonight dinner is going to truly be special.
Which hot spot are you thinking about going to?
P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.