London

P3R Publicity Announces New Client, Renowned Lighting Designer Christopher Thompson

P3R Publicity proudly announced today its new client, Lighting Designer and Studio Lux Founder, Christopher Thompson, as its newest client. With a lighting style that blends theatrical lighting and modern lighting techniques, Christopher Thompson delivers lighting designs that encapsulate innovation and have been featured in prominent architectural projects around the world.

From exclusive hotels of London and Dubai to the architectural wonders of Frank Lloyd Wright, Christopher and his team at Studio Lux consistently produce designs that have become highly regarded within the architectural world and have poised Studio Lux on the cutting edge of sustainable green technologies. Together these elements redefine the role of traditional, lighting décor, bringing projects that feature Christopher’s designs the best of what 21st century lighting has to offer. Christopher is also the recipient of more than a dozen industry honors as he continuously creates work that call to his unique design style. For more information on Christopher Thompson, visit HERE

How does your lighting look?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

The Big Bang To Start the Games

Just as the Olympics 2012 have come to an end, the Paralympic Games are about to begin! Much like for the Olympic opening ceremony, London did not miss a beat and brought the games in with a dazzling bang, literally!

This year’s theme was the very fitting topic of Enlightenment that explored the great discoveries made throughout science; And who better to make an appearance but none other than the creator of the Big Bang Theory, world-renowned physicist Steven Hawking! Of course, the opening ceremony could not be complete without the grand appearance of the royal family, all of whom were in attendance to cheer on the teams.

London Mayor Boris Johnson was also one of the lucky attendees and shared his idea that the Paralympic Games is about more than just competition, it’s also an example for making London an even better city. For 11 days, 4200 athletes from around the world will play their hardest, run their fastest, and display their best on the global stage as they each, go for the gold.

What are you most excited about for this Paralympics?

 P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

 

The Olympic (Guessing) Games

As the world focuses on London, the home of Olympics 2012, officials have kept a tight lid on what the opening ceremonies will bring. But in the age of Twitter, rumors have been soaring- giving eager Olympic enthusiasts a glimpse into what we might expect in tonight’s Olympic Opener. Here are some of the most tantalizing rumors: Get ready, get set, go!

If a royal family’s town is going to be home to one of the biggest events in the world, they will probably be in attendance. But something lesser known, is the star attendance. One couple rumored to be in the crowd is none other than Hollywood royalty, Brad Pitt and Angelina Jolie.   First Lady, Michelle Obama, is expected to be one of the lucky Olympic fans cheering on America tonight too!

Soccer star David Beckham, and boxing champion, Muhammad Ali, are also reportedly to show.  Not only are they expected to be spotted, it has been buzzing around that they will take center stage in tonight’s exclusive ceremonies.

Whatever the outcome, the Olympic chatter has been everywhere in recent weeks. And as 60,000 fans pack the stadium with millions more tuning in, we can at least know one thing for sure; London is pulling out all the stops and bringing you the Opening Ceremony in true London fashion.

Let the games begin!  Will you be watching?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

Banksy’s Olympic Graffiti Unveiled

You can’t say you’ve gone to England if you left without seeing a Banksy. Whether it’s an original on the side of a building or a mass produced duplicate sized down for your travel bag, Banksy is UK’s hottest pop artist.  Known for his graffiti art, Banksy sends simple yet strong political and social messages. Much of his work says a thing or two about war, politicians, social events, and popculture, all with a slightly dark humour. With the biggest event in London being the 2012 Olympic Games, it’s no surprise Banksy couldn’t resist.

Who knows, you may have even seen his work around your city without knowing!  Etsy offers Banksy decals to decorate your own home walls just like you’ve touched down in Londontown. You can spread the love for Banksy with computer decals, phone covers, and shirts to match.

Have you spotted a Banksy design around your city?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

P3R Proudly Introduces Our Newest Designer, Funlayo Deri

P3R is thrilled to introduce Funmilayo Déri’s eponymous line Funlayo Déri to our showroom!

Funmilayo Déri is a Nigerian born, London/Budapest based fashion designer. Funmilayo’s design aesthetic is influenced by her mixed cultural experiences and exposure. Her eclectic background is manifested in her collection of fashion forward pieces that celebrate the female form, emphasizing a woman’s curves while using gorgeous, rich fabrics, tailored cuts and fine detailing. From gowns to flirty frocks, Funlayo Deri is for savvy fashionistas looking to make a statement both on and off the red carpet!

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

“8 Social Media Tips For Marketing Films and Movies”

Last week’s Social Media Breakfast LA at Coupa Café was featured in FMM.  The following is an excerpt from Marguerite Darlington‘s story which highlighted speaker Vladimir Kroshinsky‘s (Director of social media and digital marketing strategist at  Creative Asylum) expertise as he shared 8 crucial lessons on how to market entertainment properties:

  1. Be authentic. Talk about something besides your product. Every post you make on your brand page can’t be a call to action. You’ve got to encourage fans to share things that interest them and spark meaningful conversations.
  2. Stop trying to convert fans into sales. If someone is a fan of an entertainment property, this means that they have already purchased your product in some form or fashion. Don’t sell to your fans—turn them into your sales force.
  3. Hone your improv skills. “Social media is like improv,” said Kroshinsky. “You never know which way the conversation is going to go.” Learn to roll with the punches, and hear the feedback your audience is giving you.
  4. Timing is everything. Study your audience, and figure out the best time to post on social networks. Is your target market on the East coast? In London? Tokyo? Know the best day and time to reach your audience, and post accordingly.
  5. Midweek posts get the best response. Kroshinsky has found the most success posting on Tuesday, Wednesday and Thursday.
  6. “Second screen” hours get the best engagement. During work hours, people will “like” a post or make a quick comment, but quality engagement comes when people are relaxing at the end of the day, during prime time.
  7. Choose your platform. You don’t have to be on every social network—just the ones where your fans are active. Kroshinsky favors Facebook because “people are on it all day.”
  8. Cross-promote with caution. Just because two films have the same target demographic, it doesn’t mean that fans of one will be fans of the other. Studios have committed some serious social faux pas trying to promote a film on another film’s page.

Read the rest of the Marguerite Darlington’s article in FMM here!

If you had to rate your social media skills on a scale from 1-10, what would it be?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

Best Dressed: The Ladies of “The Hunger Games”

With the countdown until the release of “The Hunger Games” at seven days away, the leading ladies of the buzz-worthy film have been garnering much attention for their red carpet looks at the Los Angeles, London and Paris premieres.

As the main character of the film Jennifer Lawrence has stolen the hearts of audiences and the attention of the fashion world with her red carpet stunners. Sticking to gold and black, Jennifer looked flawless and statuesque in sleek body conscious cuts and cut outs.

Elizabeth Banks chose strong bold colors, with feminine details and futuristic touches. Banks’ rainbow of dresses made a strong statement on the red carpet and has left fashionistas everywhere wondering what color she’ll wear next!

Are you looking forward to “The Hunger Games” movie to hit theaters next week?

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at www.myp3r.com.

P3R’s Newest Edition: Romero Bryan

This awards season we are thrilled to introduce the newest talent to the P3R showroom. ROMERO BRYAN, the widely acknowledged UK designer that has produced some of the world’s most cutting-edge fashion, will be in the P3R showroom for celebrity dressing. Romero Bryan’s talent and innovation have been widely recognized by members of the international fashion press and fashionistas worldwide.

Romero Bryan is a London-based designer whose designs have been worn by ‘A-List’ celebrities across the globe including Cameron Diaz, Elizabeth Jagger, Kelly Rowland, Destiny’s Child and Usher, to name but a few. Romero Bryan’s garments have also been purchased by the likes of Victoria Beckham, Kate Moss and Katy Perry. The named “boy wonder” by Vogue.com has continued to grow as a designer. See for yourself! Visit Romero’s website to view his collections in entirety, www.romerobryan.co.uk.

P3R Publicity is a full-service PR firm based in Los Angeles servicing fashion, hospitality, consumer goods, non-profits, talent and lifestyle brands. Visit us at  www.myp3r.com.